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  • Media Coverage
  • 29 May 2018, DNA India

The power of pink

Earlier this year, Hong Kong-based LGBT Foundation released a report that said that if the LGBT (lesbian, gay, bisexual and transgender) community were a country, it would be the world's fourth-largest economy with a GDP of $4.6 trillion.

To cater to this community, the foundation set up by Hornet Networks (a social app for gay men), which has over 25 million members across the world, is planning to launch LGBT Tokens — a cryptocurrency for the queer community. While the cryptocurrency may seem a far-fetched idea, with laws governing them at various stages of development across the world, it definitely is an indication of the large size of the LGBTQ (Q – queer) market.

In just one country – the US – LGBT business owners contribute over $1.7 trillion to the GDP, said a report released in January this year by the National Gay & Lesbian Chamber of Commerce (NGLCC), US's business voice of LGBT.

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About The LaLiT Hotels

The Lalit Suri Hospitality Group, an enterprise of Bharat Hotels Limited is India’s largest and the fastest growing privately owned Hotel Company. The company offers Seventeen luxury hotels, with 3600 rooms in the five-star deluxe segment with eleven operational hotels and six under development/restoration (including three overseas). The operational hotels include The Lalit New Delhi, The Lalit Mumbai, The Lalit Grand Palace Srinagar, The Lalit Golf & Spa Resort Goa, The Lalit Ashok Bangalore, The Lalit Laxmi Vilas Palace Udaipur, The Lalit Temple View Khajuraho, The Lalit Resort & Spa Bekal (Kerala), The Lalit Jaipur, The Lalit Chandigarh & The Lalit Great Eastern Kolkata. The Group has also forayed into mid-segment hotels under the brand – ‘The Lalit Traveller’. The first two hotels under this brand opened in Jaipur and Khajuraho with 25 more hotels planned in the next five years.

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