COVID-19 Response

How to Ace an Interview

Posted by Varun Kumar

To ace an interview, we need to understand what an interview entails. An interview is a face-to-face meeting with a definite purpose known to both parties; a structured conversation between an interviewer and an interviewee to gain information.

Art of Up Selling & Cross Selling

Posted by Varun Kumar

Upselling is the practice of giving customers the option to buy an item that is priced higher than the one they are considering. To generate an up-sale, a salesperson may offer a more expensive product or suggest an upgrade. Cross-selling is the act of offering customers additional items that will go well with the one they are purchasing.

Role of Marketing in a Hotel

Posted by Varun Kumar

The Marketing Department plays a vital role in promoting the business and mission of an organization. It serves as the face of your company, coordinating and producing all materials representing the business.

How to Design a Menu

Posted by Varun Kumar

Menus, as lists of prepared foods, have been discovered dating back to the Song dynasty in China. In the larger cities of the time, merchants found a way to cater to busy customers who had little time or energy to prepare an evening meal. The variation in Chinese cuisine from different regions led caterers to create a list or menu for their patrons.

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